From Newcomer to Industry Leader
CryptoChipy has been following Skilling’s impressive growth with great interest since their launch in Scandinavia in 2018-2019. What began as an unknown entity has quickly blossomed into a well-established and trusted name among traders. After nearly four years in the market and a strong customer base, it was time for Skilling to stop being labeled as a newcomer and to start embracing their status as a hugely popular, award-winning broker, beloved by traders across Europe. The rebranding in October was perfectly timed to reflect this shift.
What is Skilling and Who Are Its Founders?
Skilling is a Scandinavian fintech company that specializes in currency and online trading for both individual and institutional clients. Founded in 2016 by entrepreneurs Henrik Persson Ekdahl, André Lavold, and Mikael Riese Harstad, the team has a background in fintech and trading industries. Just over two years later, the brokerage service was launched in Scandinavia, and it has been expanding ever since.
Бүгін, Skilling stands as one of Europe’s leading currency brokers, backed by several prestigious awards. Notably, they were named Best Forex Trading Platform in Europe, Latin America, and globally at the recent Global Forex Awards. Quite impressive!
Skilling offers top-tier CFD trading in currencies, cryptocurrencies, stocks, indices, commodities, and even exciting ETFs. There are currently over 1,000 assets available for trading, with the selection continuously expanding. Clients can choose to trade using the proprietary Skilling Trader platform or popular platforms like MT4 and cTrader. Skilling Copy is also available for those who wish to replicate the strategies of other traders or share their own.
Skilling is accessible both via web browsers and mobile apps for iOS and Android. Users can also trade on desktops using MT4.
What Core Values Does Skilling Represent?
From day one, Skilling has emphasized its goal of making online trading easy and accessible to everyone. The company stands for user-friendly experiences, financial trading in a secure environment, transparency, and fair terms. There are no hidden fees or fine print.
Their website emphasizes that trading should be accessible to all, not just experienced traders. This innovation and responsiveness to customers’ needs has created a trading environment without barriers. Whether you’re a beginner or a professional trader, there’s room for you. Skilling offers high-quality educational resources for those who are just starting out and advanced tools for those ready to take their trading to the next level.
How Is Skilling’s Rebranding Presented?
Skilling has always sought to differentiate itself with more value, control, and flexibility. With their rebranding, they’ve taken a more distinct approach compared to many other online crypto trading platforms, which often focus on a broad selection of assets, high leverage opportunities, and bonuses.
This doesn’t mean Skilling lacks a good asset range or doesn’t offer leveraged trading. On the contrary, their premium asset range is more than sufficient. While they’ve been emerging as a market star, with nearly four years under their belt and a stable customer base, they’ve chosen to tweak their tone to reflect their evolved position in the market.
Speed Is Key at Skilling
The rebranding places a strong emphasis on user control, transparency, security, and how traders can extract more value from their trades. The company now positions itself as a well-established industry leader, moving beyond the label of a market newcomer. One feature that’s often overlooked in marketing – but shouldn’t be – is speed. With an average execution time of just 0.05 seconds, Skilling ranks among the fastest platforms in the market, minimizing slippage.
Additionally, Skilling makes it incredibly easy to get started. Unlike many platforms with outdated KYC processes, Skilling offers registration with BankID for Scandinavian users. This means account verification is completed in seconds, allowing you to begin trading almost immediately. For users in other countries, the KYC process is slightly longer, but it ensures the safety and legitimacy of the platform.
How Can I Start Trading Easily?
CryptoChipy recommends that anyone interested start by creating a free demo account to explore Skilling without any risk. In this demo account, you can trade with virtual funds and explore all the features, including currency trading, commodities, major stock indices, and unique instruments like BITO, the world’s first Bitcoin (BTC) ETF. Want to try it out? Sign up for a free demo account at Skilling today!
Simply enter your name and email address, and you can begin trading with simulated money in a completely risk-free environment. The demo account is available for 30 days. For more detailed information, check out our full review of Skilling.